- President Donald Trump and the WeWork cofounder Adam Neumann have several things in common.
- Both built huge brands, profited from their positions, voiced wild ideas, employed family members, and created crises.
- Scroll down to read more about the pair’s similarities.
- of Business Insider’s WeWork coverage here.
Trump and Neumann are talented marketers
Both Trump and Neumann have built billion-dollar brands using a potent mix of charisma and clever marketing.
Trump parlayed his family wealth and reputation as a New York playboy and socialite into a licensing business, a real-estate empire, and reality-TV fame as the host of “The Apprentice.”
His boisterous campaign rallies, catchy read more >>>