- The negotiations between influencers and brands for the price of sponsored content — for social platforms like Instagram, Snapchat, and TikTok — are constantly shifting.
- Marie Mostad, who cofounded the influencer marketplace Inzpire.me with her business partner Mats Lyngstad, manages a database of 12,000 influencers globally.
- Mostad gave Business Insider a snapshot of the current marketplace, breaking down how much influencers earn for a sponsored post depending on their follower count and the quality of their content.
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The influencer marketing industry is still relatively opaque when it comes to what creators should charge brands read more >>>