- BMW and Mercedes are planning to test car subscription services this year.
- The car industry is highly cyclical, which can result in volatility.
- Auto companies hope subscription-based and other mobility services will make revenue more consistent.
The auto industry has posted strong sales numbers in recent years, which has made car manufacturers and dealerships scared about the future.
That’s because the auto industry is a cyclical business and the industry is bracing for a downturn.
But the auto industry thinks it might have the solution to its boom-or-bust nature: car subscriptions. Under this model, consumers would pay a subscription fee each month read more >>>