NBC’s $69 million bet on Megyn Kelly is turning into a disaster (CMCSA)
|04/26/2018||Posted by BusinessMediaguide.Com under General World News||
- Megyn Kelly has a three-year, $69 million contract with NBC, but her show’s ratings are lagging.
- “Megyn Kelly Today” averages about 2.4 million viewers. “Live With Kelly and Ryan” reaches an audience of 3 million in the same time slot on ABC.
- Tamron Hall and Al Roker, the hosts who previously had her time slot, made less than half of Kelly’s salary with higher ratings.
NBC poached Megyn Kelly from Fox with a three-year contract for $69 million, but her ratings are not consistent with what is expected from that level of network investment.
“Megyn Kelly Today” premiered in September 2017 but has read more >>>