Netflix and other streaming services have gotten a boost from older subscribers this year, and it could mean traditional TV will decline faster than expected
|11/01/2018||Posted by BusinessMediaguide.Com under General World News||
- A new Ampere Analysis report shows that subscriptions to SVOD services have grown this year after plateauing in previous quarters.
- Ampere senior analyst Toby Holleran attributed the growth to traditional, older consumers switching to streaming.
- Holleran also cautioned companies against forcing bundles on users in the future.
Subscriptions to streaming services are growing again after a plateau in the US thanks to a boom in Netflix and Hulu subscribers this year.
According to a report from Ampere Analysis, subscriptions to streaming video on-demand services (SVOD) were steadily increasing from Q3 2015 until Q1 2017, when numbers began to stagnate. Subscriptions have been consistently read more >>>