Nintendo’s new, less expensive Switch is a brilliant move that is likely to sell millions of consoles this holiday — and the company’s stock is already jumping on the news
|07/12/2019||Posted by BusinessMediaguide.Com under General World News||
- Nintendo’s got a new console coming this September, and it’s called Nintendo Switch Lite.
- What makes it “Lite” are its price — just $200 compared to the standard $300 Switch — and its focus on portability. The Switch Lite is a handheld-only console.
- In releasing the Switch Lite, Nintendo is making two brilliant plays: Lowering the cost of entry to the Switch by one-third, and continuing its long history of making dedicated handheld consoles.
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When most people think of Nintendo, they probably think of Super Mario and Donkey Kong and Mario Kart.
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