Pandora could unload a startup it bought for $450 million, as it looks for a buyer (P)
|05/15/2017||Posted by BusinessMediaguide.Com under General World News||
Pandora is currently considering offloading Ticketfly, the ticketing startup it bought for $450 million in 2015, according to a new report from Bloomberg’s Lucas Shaw and Alex Sherman.
When Pandora bought Ticketfly, the idea was that the online-radio pioneer would use its massive trove of user listening data to pump up ticket sales.
Pandora is also looking for someone to buy the entire company, but if that falls through, it could sell just Ticketfly instead, Bloomberg reported.
In its quarterly earnings report last week, Pandora announced it had taken $150 million from private-equity firm KKR, and given KKR a seat read more >>>