Pandora is still alive after getting run over by Spotify and Apple, and the CEO says his comeback plan will open up another big business in music (P, AAPL, SPOT)
|07/13/2018||Posted by BusinessMediaguide.Com under General World News||
- Spotify and Apple Music have been dominating the streaming music business of late, growing their number of users by the tens of millions.
- But Roger Lynch, CEO of Pandora, thinks his company’s service can carve out a profitable niche next to those two giants.
- Pandora has been shedding users and ad revenue in recent quarters, but Lynch has been taking steps to shore up both.
- While Pandora offers a subscription streaming service, Lynch thinks its best opportunity could be with its core ad-based service.
The digital music business has taken a decided shift toward subscription streaming services, and Spotify and Apple are dominating read more >>>