- On Tuesday, Peloton tumbled 9% amid backlash around its holiday ad.
- That fall erased $942 million from Peloton’s market value. It was also the biggest single-day drop for the company since October.
- Peloton’s stock price had been gaining at a steady clip through November, making up for its disappointing September IPO.
- Watch shares of Peloton trade live on Markets Insider.
Shares of Peloton, the buzzy bike startup, fell more than 9% on Tuesday as backlash around a new holiday ad built on social media.
That erased nearly $942 million from Peloton’s market value in a single day, bringing read more >>>