General World News

Sarah Searls Named Chief Customer Officer for Choice Hotels

Searls joined Choice in 2009 as the first member of its enterprise-wide analytics function, leading the design of the analytical solutions and tools that still drive Choice’s strategic business decisions today. She played a pivotal role in aligning the company’s business intelligence group and, in 2015, became vice president of digital commerce, overseeing ChoiceHotels.com, Choice Hotels’ mobile app and emerging digital consumer experiences. read more >>>

Source:: HotelNewsresource.Com