General World News

Sarah Searls Named Chief Customer Officer for Choice Hotels

Searls joined Choice in 2009 as the first member of its enterprise-wide analytics function, leading the design of the analytical solutions and tools that still drive Choice’s strategic business decisions today. She played a pivotal role in aligning the company’s business intelligence group and, in 2015, became vice president of digital commerce, overseeing, Choice Hotels’ mobile app and emerging digital consumer experiences. read more >>>

Source:: HotelNewsresource.Com