The Breadwinner’s Dilemma
|09/20/2016||Posted by BusinessMediaguide.Com under General World News||
Linda Ong, CEO and Founder, TruthCo.
How can advertising alleviate or exacerbate the unseen costs of women’s equality?
Back in the Eighties, when women donned their power suits and started taking over the world, there was lots of talk about “having it all.” Remember Diane Keaton’s pinstriped mom changing diapers in between meetings from “Baby Boom?” Her J.C. Wiatt was an aspirational role model for women like me, messaging that work, babies and love were in reach if we just wanted it enough.
Turns out that was a trap. A woman couldn’t be a great executive AND a great mom AND a read more >>>