The Expedia and Masterpass partnership could be a hit (MA)
|05/17/2017||Posted by BusinessMediaguide.Com under General World News||
Masterpass, the MasterCard-affiliated buy button and mobile wallet, announced a partnership with online travel site Expedia that will allow users to pay with Masterpass when checking out on Expedia and affiliated sites, including Orbitz and Travelocity.
Expedia could present a big growth opportunity for Masterpass.
- Masterpass and products like it are popular because they relieve e-commerce pain points. Buying on mobile is tough — in Q4 2016, US smartphone conversion rates were just <a target="_blank" href="http://e.businessinsider.com/click/9630244.3386/aHR0cDovL2luZm8ubW9uZXRhdGUuY29tL2Vjb21tZXJjZV9yZXBvcnRfRVE0XzIwMTYuaHRtbA/56378b5356cf60046a8b4ca0B07ccccdd" target="_blank" rel="noopener noreferrer" read more >>>