There are 2 ways retailers can fight off the retail apocalypse and counter the Amazon threat
|01/10/2018||Posted by BusinessMediaguide.Com under General World News||
- Retailers must offer differentiated product and a unique customer experience to fend off the threat of Amazon.
- Even then its tough to compete with Amazon because of its scale.
- Retailers won’t ever be able to compete with Amazon on price.
Retailers have watched Amazon uproot established industries with trepidation, but they can still compete with the ecommerce behemoth by offering items and services that it doesn’t have or can’t provide. That’s according to Keith Jelinek, the managing director at Berkeley Research Group’s retail and consumer practice unit.
He sees retailers developing private labels and private brands that the consumers can’t find on Amazon. Target read more >>>