Austin-based fintech startup Hitch announced the launch of its Hitch Home Equity White Label program in partnership with United Mortgage Corp. 

This iteration signals Hitch’s smooth transition from the direct-to-consumer market to a collaborative effort with independent mortgage lenders. United Mortgage Corp., a midsized lender based in the state of New York, originated more than $2 billion in purchase and refinance loans last year.

The new white-label platform includes a loan origination system, a point-of-sale interface and direct access to capital markets. It empowers lenders to originate home equity lines details ⇒

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