AI-powered mortgage point-of-sale platform Maxwell has partnered with Ardley, a provider of lead generation and portfolio recapture technology, to help lenders and servicers identify eligible borrowers and convert them into new loan opportunities.

The partnership, announced Monday, integrates Ardley’s customer and portfolio analytics and targeting capabilities with Maxwell’s point-of-sale platform.

The companies said the integration is designed to help lenders identify borrowers who may qualify for refinancing, home equity lines of credit (HELOCs) or purchase loans and then nurture these prospects through the application and closing process.

Ardley launched its platform in 2021 to analyze millions of borrower files, details ⇒

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