Another merger and acquisition deal has hit the housing industry. Real estate and mortgage intelligence provider InGenius announced Wednesday that it has acquired SIMPL, a recruitment platform designed to support retail mortgage branch managers, and it has incorporate it into its existing data tools.

Built by Fobby Naghmi and John Perry, SIMPL stands for Strategic Intelligent Management of People and Leads. The financial terms of the sale were not disclosed.

“Recruiting isn’t just about finding people — it’s about building the right team,” Naghmi said in a statement. “Our goal was to create a cost-effective platform that could be details ⇒

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