Courtney Graham, Princeton Mortgage CMO, will speak at HousingWire’s annual engage.marketing on June 17. Graham will join Bill Dallas, president of Finance of America Mortgage, on a panel entitled Winning in a Red-Hot Purchase Market.

Graham, a 2020 HousingWire Woman of Influence, led the creation of Princeton’s affinity partnership channel in 2019. That channel creates and fosters relationships with organizations and employers as a source of lead generation and provides an additional revenue stream for Princeton Mortgage. In the first year of implementation, the affinity channel has been a key factor in the company’s record-breaking numbers, details ⇒

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