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5 TikTok accounts every LO should be following


Are you on TikTok yet? Your future borrowers could be – the social media app is expected to reach 1.8 billion users by the end of 2022, with many users falling under the Millennial and Gen Z umbrellas. As more of these younger borrowers begin to show interest in buying a home, it’s a great idea to use TikTok not only as a way to connect with prospective borrowers, but to educate them on mortgage as well. 

The following five accounts showcase how lenders and loan officers can use TikTok to brand themselves as well as entertain details ⇒

BusinessMediaguide.Com portal received this content from this noted web source: HousingWire.Com